Casa de Montecristo is widening its U.S. lounge network with fresh activity in two familiar cigar hubs: Chicago and West Palm Beach. The company’s Villa Park, Illinois location (formerly 8 to 8) hosted a dual celebration on Saturday, August 30—recognizing the shop’s 30th anniversary and serving as the national launch party for Altadis U.S.A.’s Montecristo 90th Anniversary cigar.
“These expansions reflect our commitment to creating the ultimate destinations for cigar enthusiasts, where community, culture and craftsmanship come together,” said Sherri Sieminski, CEO of Casa de Montecristo. “With our new partnerships and rebranded lounges, we’re excited to bring the Casa experience to more passionate aficionados nationwide.”
Davide Moro, CEO of Altadis U.S.A., added: “Casa de Montecristo is an integral part of how we connect directly with adult consumers and celebrate our brand’s legacy. These new ventures highlight our dedication to retail innovation while honoring the heritage of premium cigars.”
Where the footprint stands
Company-owned: Austin; Dallas; three in Houston; Paramus & Whippany, NJ; Tampa & Boca Raton, FL; New York City; Nashville, TN; Mooresville, NC; Southfield, MI; Washington, D.C.
Licensed partners: Montecristo Lounge at Caesars Palace (Las Vegas) and the Montecristo Lounge in Paris (Las Vegas); Churchill Cigar Company (Scottsdale & Phoenix, AZ); Smoke Inn (Boynton Beach & West Palm Beach, FL – West Palm Beach is new); Casa de Montecristo Chicago Countryside and Villa Park, IL (Villa Park is new).
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